it helps them find customers here in the united states and the money goes back to the women in rwanda to provide for their families. they created a partnership with j. crew, nicole miller, and ralph lauren. >> the newthing about new africa is it creates distribution channels for these women to have access to consumers that would never have access to their products prior. >> you can buy indigo africa's products online, go to nbcwashington.com and search african gifts. >>> let's get one more check on our weather forecast. doug kammerer is live outside the white house now with the national christmas tree lighting. hey, doug. >> reporter: hey, guys. they just brought up neil patrick harris. you see him right there behind me. he's got on a very nice scarf. if you see neil patrick harris, you know things are about to get started here. they're about to bring up the president in the next couple of minutes to light the national christmas tree. we'll be here right on through the rest of the evening. >> celebrating 90 years of a very special national tradition. calvin coolidge has been part of t